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by Shady Ramadan : OmniChannel Marketing: The Roadmap to Create and Implement Omnichannel Strategy For Your Business

ISBN : #1520268149 | Date : 2017-01-01

Description :

PDF-6cd7f | Are you ready for the changes in Consumer Behavior? Most customers today expect stores to provide easy shopping experience. In the past few years, customers have shifted their behavior not only within the physical store but also digitally. There is no online or offline marketing strategy anymore, but how both working together in a unique customer-centric manner. This is the Omnichannel Marke… OmniChannel Marketing: The Roadmap to Create and Implement Omnichannel Strategy For Your Business


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How Brands Grow Emerging Services PDF 03ab35c73

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How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands PDF




by Jenni Romaniuk : How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands

ISBN : #0195596269 | Date : 2015-11-19

Description :

PDF-5fd44 | Following the success of international bestseller How Brands Grow: What Marketer’s Don’t Know comes a new book that takes readers further on a journey to smarter, evidence-based marketing. How Brands Grow Part 2, by Jenni Romaniuk and Byron Sharp, is about fundamentals of buying behaviour and brand performance – fundamentals that provide a consistent roadmap for brand growth, and improved marketin… How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands


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How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands by by Jenni Romaniuk

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Moment Clarity Sciences Toughest Business PDF 14d55fe7b

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The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems PDF




by Christian Madsbjerg : The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems

ISBN : #1422191907 | Date : 2014-02-11

Description :

PDF-c4bd5 | Businesses need a new type of problem solving. Why? Because they are getting people wrong.Traditional problem-solving methods taught in business schools serve us well for some of the everyday challenges of business, but they tend to be ineffective with problems involving a high degree of uncertainty. Why? Because, more often than not, these tools are based on a flawed model of human behavior. And … The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems


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The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems by by Christian Madsbjerg

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2 Minute Drill G Perry PDF 338d3d7f2

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by A. G. Perry : The 2-Minute Drill

ISBN : #1615665994 | Date : 2010-05-18

Description :

PDF-374df | Thousands of American households are supported by dedicated professionals that make their living working in the sales industry. In the face of a challenging economy, many professionals and laborers alike are turning to sales jobs as a way to stave off home foreclosure, bankruptcy, and even hunger. The introduction of thousands of employees to the sales industry has forced many sales managers and d… The 2-Minute Drill


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The 2-Minute Drill by by A. G. Perry

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Marketing Promotional Strategy Vocational Business PDF Aa49cc33d

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by Darren Gelder : Marketing & Promotional Strategy (Vocational Business)

ISBN : #0748771115 | Date : 2003-04

Description :

PDF-01fd2 | This title contains a range of case studies and activities, illustrating how businesses respond to internal and external changes. It is fully up-to-date to meet the requirements of the latest specifications. Each text is an affordable unit is for post-16 students who require resources for individual core modules. They are also suitable to support individual modules of any post-16 courses containin… Marketing & Promotional Strategy (Vocational Business)


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Cim Paper 10 International Marketing PDF 893d4d328

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Cim Paper 10 – Diploma: International Marketing Strategy: Revision and Practice Kit (2000): Exam Dates – 12-00, 06-01 PDF




by BPP : Cim Paper 10 – Diploma: International Marketing Strategy: Revision and Practice Kit (2000): Exam Dates – 12-00, 06-01

ISBN : #0751749141 | Date : 2000-09-29

Description :

PDF-30adf | This revision and practice kit focuses on international marketing strategy. It is part of a range of CIM kits launched in 1994. Throughout that period, the range has been developed, adding new features whilst ensuring the material remains focused on the CIM exams. All texts carry the full recommendation of the CIM examiners…. Cim Paper 10 – Diploma: International Marketing Strategy: Revision and Practice Kit (2000): Exam Dates – 12-00, 06-01


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Beyond Listening Learning Secret Language PDF 10d87ed9a

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Beyond Listening: Learning the Secret Language of Focus Groups PDF




by Bonnie Goebert : Beyond Listening: Learning the Secret Language of Focus Groups

ISBN : #0471395625 | Date : 2001-11-21

Description :

PDF-fc737 | A groundbreaking guide to making one of marketing’s most important resources more effective When kids in a Nabisco focus group told researchers that they always separated their Oreos before they ate them, the researchers recommended that the company develop a cookie that couldn’t be taken apart. Fortunately, in this case, Nabisco didn’t heed the researchers’ advice. Each year, companies spend a b… Beyond Listening: Learning the Secret Language of Focus Groups


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Beyond Listening: Learning the Secret Language of Focus Groups by by Bonnie Goebert

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Disney Way Harnessing Management Business PDF 7cec1a2ab

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The Disney Way:Harnessing the Management Secrets of Disney in Your Company, Third Edition (Business Books) PDF




by Bill Capodagli : The Disney Way:Harnessing the Management Secrets of Disney in Your Company, Third Edition (Business Books)

ISBN : #1259583872 | Date : 2016-04-20

Description :

PDF-618c5 | “Dream, Believe, Dare, Do . . .”Though four simple words, this carefully crafted credo lies at the heart of Walt Disney’s enviable empire and has led The Walt Disney Company to prosperity for decades. As foremost experts on Disney, authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pi… The Disney Way:Harnessing the Management Secrets of Disney in Your Company, Third Edition (Business Books)


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The Economist Guide To Investment Strategy 3rd Edition: How to understand markets, risk, rewards and behaviour PDF




: The Economist Guide To Investment Strategy 3rd Edition: How to understand markets, risk, rewards and behaviour

ISBN : #1781250715 | Date :

Description :

PDF-f3192 | The global financial crisis that erupted in 2008 exposed the flaws in many investment strategies. This book explores the controversies that surround the management of wealth and provides guidance on how to construct investment strategies that are appropriate for each investor. With its detailed analysis, supported by data and anecdotes, it is above all a practical guide. It shows how the insights … The Economist Guide To Investment Strategy 3rd Edition: How to understand markets, risk, rewards and behaviour


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Advances in Luxury Brand Management (Journal of Brand Management: Advanced Collections) PDF




: Advances in Luxury Brand Management (Journal of Brand Management: Advanced Collections)

ISBN : #3319511262 | Date : 2017-10-13

Description :

PDF-61aa1 | Presenting some of the most significant research on the modern understanding of luxury, this edited collection of articles from the Journal of Brand Management explores the complex relationships consumers tie with luxury, and the unique characteristics of luxury brand management. Covering the segmentation of luxury consumers worldwide, the specificity of luxury management, the role of sustainab… Advances in Luxury Brand Management (Journal of Brand Management: Advanced Collections)


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