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Net Strategy: Charting the Digital Course for Your Company’s Growth PDF




by Robert Spiegel : Net Strategy: Charting the Digital Course for Your Company’s Growth

ISBN : #0793138663 | Date : 2000-01

Description :

PDF-a8b19 | Net Strategy shows the direction of the online economy as it moves from one stage to the next, revealing who will profit, who will lose and why, all from the perspectives of investors, entrepreneurs, venture capitalists and corporate managers. While Spiegel reviews what the most successful companies have done so far, he also predicts what changes are imminent as one stage of the Internet economy … Net Strategy: Charting the Digital Course for Your Company’s Growth


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Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing (Business Books) PDF




by Shane Atchison : Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing (Business Books)

ISBN : #0071847863 | Date : 2015-04-22

Description :

PDF-224bc | WARNING: This book will change the way you think about marketing forever.  In this new age of Twitter, Facebook, Instagram, and countless other digital platforms, it doesn’t matter how many views or followers or clicks you get. The only thing that matters is: Does it Work?Written by POSSIBLE’s global CEO Shane Atchison and President of the Americas Jason Burby, this revolutionary guide shows how… Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing (Business Books)


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Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing (Business Books) by by Shane Atchison

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by Andreas Rühl : Filialspezifisches Warengruppenmanagement: Ein neues Konzept effizienter Sortimentssteuerung im Handel (German Edition)

ISBN : #382447915X | Date : 2003-08-28

Description :

PDF-1348a | Andreas Rühl und Steffen Steinicke entwickeln einen leistungsfähigen Lösungsansatz, der eine Verbesserung von Ertrag, Flexibilität und Kundenbindung in den Unternehmungen ermöglicht…. Filialspezifisches Warengruppenmanagement: Ein neues Konzept effizienter Sortimentssteuerung im Handel (German Edition)


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[Pub.32DYO] Filialspezifisches Warengruppenmanagement: Ein neues Konzept effizienter Sortimentssteuerung im Handel (German Edition) PDF | by Andreas Rühl


Filialspezifisches Warengruppenmanagement: Ein neues Konzept effizienter Sortimentssteuerung im Handel (German Edition) by by Andreas Rühl

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Going Viral Secrets Irresistible Marketing Ebook PDF 0af800cfa

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by Brent Coker : Going Viral: The 9 secrets of irresistible marketing

ISBN : # | Date : 2016-03-10

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PDF-32e72 | Everyone wants their voice to be heard above the noise of other brands. But how do you get your messages to spread far and wide? YOU NEED TO GO VIRALIt’s not just down to luck. If you want to make an impact, you need to make your marketing messages magnetic and, in this fascinating book, Brent Coker will show you how. Packed full of practical techniques, expert research and real-life examples, y… Going Viral: The 9 secrets of irresistible marketing


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Going Viral: The 9 secrets of irresistible marketing by by Brent Coker

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Marketing Sales Strategy Pippa Riley PDF B2091f8c1

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by Pippa Riley : Marketing and Sales Strategy

ISBN : #8130917653 | Date : 2012-07-06

Description :

PDF-ca2e0 | … Marketing and Sales Strategy


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Marketing and Sales Strategy by by Pippa Riley

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5 Step Marketing Plan: A Winning Marketing Strategy for Small Businesses PDF




by Violet James : 5 Step Marketing Plan: A Winning Marketing Strategy for Small Businesses

ISBN : # | Date : 2013-12-31

Description :

PDF-4b9da | One of the biggest mistakes you can make as a small business owner is to not have a marketing plan. In 5 Step Marketing Plan: A Winning Marketing Strategy for Small Businesses, you will find a clear, step-by-step marketing plan template you can easily follow that will help you achieve more growth and success in your business. After completing the simple steps and action plans found in this book, y… 5 Step Marketing Plan: A Winning Marketing Strategy for Small Businesses


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5 Step Marketing Plan: A Winning Marketing Strategy for Small Businesses by by Violet James

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Creating a Competitive Intelligence Capability: Developing the intelligent organisation PDF




by Deonie Botha : Creating a Competitive Intelligence Capability: Developing the intelligent organisation

ISBN : #9780857091581 | Date : 2015-03-28

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PDF-78535 |  Aimed at practitioners within the field of Competitive Intelligence (CI), this book examines establishing a CI capability within organizations. The book is written against the backdrop of numerous publications in which the field of CI has been introduced and explained by means of the CI framework or CI cycle. Many CI practitioners are confronted with the reality of having to make the transition … Creating a Competitive Intelligence Capability: Developing the intelligent organisation


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[Pub.42qhm] Creating a Competitive Intelligence Capability: Developing the intelligent organisation PDF | by Deonie Botha


Creating a Competitive Intelligence Capability: Developing the intelligent organisation by by Deonie Botha

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Applying Cognition Consumer Focused Advertising Psychology PDF 34300eba2

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Applying Social Cognition to Consumer-Focused Strategy (Advertising and Consumer Psychology Series) PDF




: Applying Social Cognition to Consumer-Focused Strategy (Advertising and Consumer Psychology Series)

ISBN : #0805855203 | Date : 2005-07-28

Description :

PDF-050a3 | Applying Social Cognition to Consumer-Focused Strategy, a book in the Advertising and Consumer Psychology series sponsored by the Society for Consumer Psychology, focuses on the most important recent developments at the interface of social cognition and marketing, and develops integrative theoretical frameworks with rich practical implications. More specifically, the chapters offer a novel and tho… Applying Social Cognition to Consumer-Focused Strategy (Advertising and Consumer Psychology Series)


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HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads) PDF




by Harvard Business Review : HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads)

ISBN : #163369464X | Date : 2015-05-05

Description :

PDF-3f2c1 | A year’s worth of management wisdom, all in one place.We’ve combed through ideas, insights, and best practices from the past year of Harvard Business Review to help you get up to speed fast on the freshest, most relevant thinking driving business today. With authors from Clayton Christensen to Roger Martin and company examples from Netflix to Unilever, this volume brings the most current and i… HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads)


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[Pub.76ktW] HBR’s 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article “The Focused Leader”) (HBR’s 10 Must Reads) PDF | by Harvard Business Review


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Customer Visits Building Better Market Ebook PDF 6a5d20360

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by Edward F. McQuarrie : Customer Visits: Building a Better Market Focus: Building a Better Market Focus

ISBN : # | Date : 2014-12-18

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PDF-8fedf | Visits to customers by a cross-functional team of marketers and engineers play an important role in new product development, entry into new markets, and in exploring customer satisfaction and dissatisfaction. The new edition of this widely used professional resource provides step-by-step instructions for making effective use of this market research technique.Using a wealth of specific examples, Ed… Customer Visits: Building a Better Market Focus: Building a Better Market Focus


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[Pub.75IOa] Customer Visits: Building a Better Market Focus: Building a Better Market Focus PDF | by Edward F. McQuarrie


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SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs PDF




by John Jantsch : SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs

ISBN : #0692769447 | Date : 2016-09-11

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PDF-c9d11 | Search Engine Optimization, also known as SEO, is how people search and find your website on the Internet. (NOTE: Dozens of renowned marketing, SEO and social media experts have endorsed this SEO book. You can read these expert testimonials and claim the free bonus offers that come with this book at SEOforGrowth.com) SEO is a key growth channel for your business, but the rules of SEO have chang… SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs


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SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs by by John Jantsch

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by Bill Tancer : Everyone’s a Critic: Winning Customers in a Review-Driven World

ISBN : #1591846382 | Date : 2014-10-16

Description :

PDF-1b315 | More than 70% of customers consult online reviews and take them very seriously. A disgruntled customer on Yelp might have more clout than a guidebook, magazine, or newspaper. This review-driven marketplace terrifies many businesses. But some have learnt to navigate and profit from customer reviews. Bill Tancer takes readers on a fascinating journey inside that world, to find out why one Los Ange… Everyone’s a Critic: Winning Customers in a Review-Driven World


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Everyone’s a Critic: Winning Customers in a Review-Driven World by by Bill Tancer

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Medienarbeit für Rechtsanwälte: Ein Handbuch für effektive Kanzlei-PR (German Edition) PDF




by Uwe Wolff : Medienarbeit für Rechtsanwälte: Ein Handbuch für effektive Kanzlei-PR (German Edition)

ISBN : #3834914606 | Date : 2009-12-11

Description :

PDF-633c8 | Wie tritt man als Rechtsanwalt mit Journalisten in Kontakt und wie spricht man mit ihnen? Wie verhält man sich in Interviewsituationen? Vor allem: Wie erkennt man, ob der Fall, an dem man gerade arbeitet, für die Medien interessant ist? Diese und viele weitere Fragen beantwortet „Medienarbeit für Rechtsanwälte“. Es versteht sich als Leitfaden für junge und erfahrene Anwälte. Das Buch is… Medienarbeit für Rechtsanwälte: Ein Handbuch für effektive Kanzlei-PR (German Edition)


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[Pub.29owq] Medienarbeit für Rechtsanwälte: Ein Handbuch für effektive Kanzlei-PR (German Edition) PDF | by Uwe Wolff


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by Robert E. Hall : The Streetcorner Strategy for Winning Local Markets

ISBN : #0963948504 | Date : 1994-05-12

Description :

PDF-cc6c5 | A clear and concise game plan for anyone interested in understanding what profitable local markets are about. Bill Saporito, Member, Board of Editors Fortune… The Streetcorner Strategy for Winning Local Markets


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The Streetcorner Strategy for Winning Local Markets by by Robert E. Hall

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by Jill J. Morin : Better Make It Real: Creating Authenticity in an Increasingly Fake World

ISBN : #0313376808 | Date : 2010-03-23

Description :

PDF-8b615 | Businesses everywhere are rebooting on the heels of the Great Recession. “Now is the time to get real,” says Jill Morin, CEO and author of Better Make it Real:  Creating Authenticity in an Increasingly Fake World.For the first time in recent history, trust is as important to corporate reputation as quality of products and services, according to the 2010 Edelman Trust Barometer. Still, nearly 70 p… Better Make It Real: Creating Authenticity in an Increasingly Fake World


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